THINK HIRING A FULL TEAM IS THE ONLY WAY TO GROW?
Can't Wait For The Perfect Hire?
And yet, your goals can't wait. As a product marketing consultant, I give you the expertise you need now - without breaking the bank.
And yet, your goals can't wait. As a product marketing consultant, I give you the expertise you need now - without breaking the bank.
INSIGHT
70% of organisations said they'd consider a product marketing consultant when they realised it was an option.*
GET THE WORK DONE
- DISCOVER.Understand your current place in the market.
I'll diagnose the context, your competitors, customers and your place in the market with a deep dive into the previous year of business.
↳ Focus areas: market research, customer interviews, internal interviews, product research, and review of secondary insights. - DEFINE.Define your strategy and value to the market. Strategy is about choice. Here we help you choose where to play, and how to play in the market.
↳ Focus areas: segmentation, personas, targeting and objectives, positioning. - DELIVER.Execute your strategy and go-to-market.
GTM is the tactification of your strategy. I'll help you put your GTM strategy together to deliver your sales and marketing plan.
↳ Focus areas: GTM planning, budgeting, GTM execution. - HOW THE WORK GETS DONE.Three flexible options.
From just a one-hour consultation to full project delivery, I offer three ways of working:
↳ Do it myself (I'll advise you).
↳ Do it together (We'll split the work between us).
↳ Do it for me (I'll do all the work).
WHO'S IT FOR?
Startup CEOS and CMOS
As your company expands, your team may not have the resources or expertise for key strategic efforts that boost growth. Working with me, we'll advance these projects without sidelining your team from essential business activities.
Product Marketing Leaders
Your company's growth will outpace your Product Marketing team's capacity. If you seek to bridge gaps in expertise or scale cross-functional initiatives effectively, I'm here to help.
Solo Product Marketers
Navigating through countless templates and frameworks without success? If adapting generic advice to your specific needs seems impossible, let me customise solutions that deliver real impact for your business.
what my clients say
“Engaging Harvey on this key project has been one of my best decisions of the year!”
Justin Vaughan-Brown - Vice President Marketing
Justin Vaughan-Brown - Vice President Marketing
“Harvey successfully delivered the largest complex qualitative research project our company had ever seen! His strategic and execution expertise delivered a program across three continents with over 1,200 participants, the results of which continue to define our thinking.”
Pedro Yiakoumi - Vice President Revenue
Pedro Yiakoumi - Vice President Revenue
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Photography: Mike Stone.
* 2022 exit survey of 41 Directors and Vice Presidents of Product Marketing who attending a PMA Global Briefing.